真賣鞋一哥!喬神球鞋收入破40億海放所有球星

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即使已經高掛球鞋將近20年,喬丹(Michael Jordan)在籃球市場依舊呼風喚雨,根據《富比世》的最新報導指出,喬丹過去一年的球鞋相關收入達1.3億美金(約新台幣40.7億),不僅高居所有NBA球星之冠,這個數字甚至高過後面6名的總和。

富比世文中引用一名投資分析師的說法,他們認為喬丹鞋已經不僅是籃球鞋,而是一種生活方式,這股次文化風潮讓喬丹鞋歷久不衰,價格也一直居高不下,NBA歷史上也就喬丹有這種影響力。

包括喬丹鞋在內,過去一年內有14名球星的球鞋相關收入超過900萬美金,如果你也想追流行一下,下面幾個球員代言鞋款不妨放進口袋名單!

勇士隊 Klay Thompson,安踏,900萬美金

Why Klay Thompson is optimistic about Warriors' 2020 NBA title hopes
Why Klay Thompson is optimistic about Warriors' 2020 NBA title hopes

勇士隊射手湯普森在2014-15賽季中離開Nike,投效中國安踏陣營,並簽署一張為期10年的大合約,也開啟了往後每年暑假的ChinaKlay旅程。

拓荒者隊 Damian Lillard,Adidas,1000萬美金

Why Bulls rookie Coby White wants to face Damian Lillard, learn to play piano
Why Bulls rookie Coby White wants to face Damian Lillard, learn to play piano
adidas dame 4
adidas dame 4

除了NIKE和喬丹鞋款之外,上賽季最多NBA球員穿的專屬鞋款就是李納德的Adidas Dame,李納德在2014年就和Adidas簽署10年合約,當時他還只是個NBA二年級生,然而過去4季中有3季都至少入選年度第二隊的李納德,現在已經是西區頂尖後衛之一。


公鹿隊 Giannis Antetokounmpo,Nike,1000萬美金

最新出爐的年度MVP,未來被期待能統治聯盟的希臘怪物安塔托昆波,在2017年底和Nike延長合作關係,並在今年6月推出第一雙專屬鞋款《Greek Freak》。

活塞隊 Derrick Rose,Adidas,1100萬美金

Minnesota Timberwolves guard Derrick Rose (25) in the first half of an NBA basketball game Tuesday, March 12, 2019, in Denver. (AP Photo/David Zalubowski)
Minnesota Timberwolves guard Derrick Rose (25) in the first half of an NBA basketball game Tuesday, March 12, 2019, in Denver. (AP Photo/David Zalubowski)
adidas D Rose 9
adidas D Rose 9

2012,也就是羅斯在公牛隊撕裂膝蓋前十字韌帶的那一年,Adidas和羅斯續約13年,雖然他的表現不再強勢,但專屬鞋款依舊熱賣,今年1月已經推出D Rose 10。球員生涯飽受病魔摧殘的昔日MVP羅斯,上賽季在灰狼隊浴火重生,場均18分4.3助攻的表現,稱得上是進廠大修後的最佳單季成績,新賽季將轉戰活塞隊。

籃網隊 Kyrie Irving,Nike,1100萬美金

Boston Celtics' Kyrie Irving during the second quarter in Game 1 of a first-round NBA basketball playoff series against the Indiana Pacers, Sunday, April 14, 2019, in Boston. (AP Photo/Winslow Townson)
Boston Celtics' Kyrie Irving during the second quarter in Game 1 of a first-round NBA basketball playoff series against the Indiana Pacers, Sunday, April 14, 2019, in Boston. (AP Photo/Winslow Townson)

厄文的專屬鞋款稱得上是近年最熱賣的商品之一,不久前Nike還以厄文最愛的卡通《海綿寶寶》為概念,推出全新配色鞋款,讓厄文本人都愛不釋手。

火箭隊 Russell Westbrook,Jordan,1200萬美金

Russell Westbrook 專屬 2 代鞋款 Why Not? Zer0.2 推出 SE 版本
Russell Westbrook 專屬 2 代鞋款 Why Not? Zer0.2 推出 SE 版本

史上最狂大三元機器威斯布魯克,在2017年和喬丹鞋續約10年,並在去年推出第一雙個人專屬鞋款《Why Not Zero》,有趣的是,威斯布魯克今年夏天被交易到火箭隊,而和他互換的主角保羅(Chris Paul),也是喬丹鞋的代言人之一。

Dwyane Wade,李寧,1200萬美金

Dwyane Wade arrives at the Kids' Choice Sports Awards on Thursday, July 11, 2019, at the Barker Hangar in Santa Monica, Calif. (Photo by Richard Shotwell/Invision/AP)
Dwyane Wade arrives at the Kids' Choice Sports Awards on Thursday, July 11, 2019, at the Barker Hangar in Santa Monica, Calif. (Photo by Richard Shotwell/Invision/AP)

上賽季結束後正式高掛球鞋的熱火隊球星韋德,生涯初期曾經穿過Converse和喬丹鞋,在2012年正式加入李寧陣營,並在去年達成一份終生合約,未來可望和中國籃球界有更頻繁的互動。

鵜鶘隊 Zion Williamson,Jordan,1300萬美金

New Orleans Pelicans' Zion Williamson (1) smiles during the team's NBA summer league basketball game against the New York Knicks on Friday, July 5, 2019, in Las Vegas. (AP Photo/Steve Marcus)
New Orleans Pelicans' Zion Williamson (1) smiles during the team's NBA summer league basketball game against the New York Knicks on Friday, July 5, 2019, in Las Vegas. (AP Photo/Steve Marcus)

今年選秀狀元威廉森,堪稱自詹姆士(LeBron James)以來最受矚目的超級新秀,許多人都非常期待他能繼續在NBA展現野獸派灌籃。人氣高漲的威廉森,在今年夏天自然成為眾家品牌的追逐對象,最終他以7年7500萬美金的價碼落腳喬丹牌,據說有其他廠商開出更高價碼,但因為威廉森實在太崇拜喬丹,只能和其他開價say NO。

火箭隊 James Harden,Adidas,1400萬美金

adidas Harden Vol. 3
adidas Harden Vol. 3

聯盟現役最強得分機器哈登在2015年和Adidas續簽一份總長13年,總價達2億美金的合約,讓他成為品牌的看板人物之一,即將推出最新專屬鞋款Vol. 4的哈登,日前已經被目擊穿著這雙鞋投入季前訓練。

Kobe Bryant,Nike,1600萬美金

Former Los Angeles Lakers NBA basketball player Kobe Bryant listens to a question as he meets with students at Andrew Hamilton School in Philadelphia, Thursday, March 21, 2019. Kobe Bryant was promoting the book The Wizenard Series: Training Camp he created with writer Wesley King. (AP Photo/Matt Rourke)
Former Los Angeles Lakers NBA basketball player Kobe Bryant listens to a question as he meets with students at Andrew Hamilton School in Philadelphia, Thursday, March 21, 2019. Kobe Bryant was promoting the book The Wizenard Series: Training Camp he created with writer Wesley King. (AP Photo/Matt Rourke)


NIKE KOBE AD EXODUS
NIKE KOBE AD EXODUS

每年8月24日,也就是結合布萊恩生涯兩個背號的這一天,被Nike訂為年度曼巴日,不久前也推出一系列限量鞋款,老大在球鞋市場的高人氣,並沒有因為退休而衰退。

勇士隊 Stephen Curry,Under Armour,2000萬美金

UNDER ARMOUR HOVR Havoc
UNDER ARMOUR HOVR Havoc

UA在2013年和柯瑞攜手合作時,他還不算真正大放異彩,但隨之而來的年度MVP和總冠軍肯定,讓柯瑞帶著UA一起大紅大紫,如今柯瑞專屬鞋款已經出版到第六代。

籃網隊 Kevin Durant,Nike,2600萬美金

May 4, 2019; Houston, TX, USA; Golden State Warriors forward Kevin Durant (35) arrives before game three of the second round of the 2019 NBA Playoffs against the Houston Rockets at Toyota Center. Mandatory Credit: Troy Taormina-USA TODAY Sports
May 4, 2019; Houston, TX, USA; Golden State Warriors forward Kevin Durant (35) arrives before game three of the second round of the 2019 NBA Playoffs against the Houston Rockets at Toyota Center. Mandatory Credit: Troy Taormina-USA TODAY Sports
Nike KD11
Nike KD11

杜蘭特在2014年和Nike簽訂一紙10年合約,根據他的合作夥伴克萊曼(Rich Kleiman)表示,杜蘭特專屬鞋款這幾年在中國相當暢銷,甚至超越北美市場,顯示出杜蘭特在亞洲的高人氣。

湖人隊 LeBron James,Nike,3200萬美金

Los Angeles Lakers forward LeBron James laughs as he waits to check in to the team's NBA basketball game against the Charlotte Hornets during the second half Friday, March 29, 2019, in Los Angeles. The Lakers won 129-115. (AP Photo/Mark J. Terrill)
Los Angeles Lakers forward LeBron James laughs as he waits to check in to the team's NBA basketball game against the Charlotte Hornets during the second half Friday, March 29, 2019, in Los Angeles. The Lakers won 129-115. (AP Photo/Mark J. Terrill)


Nike Lebron XVI SB
Nike Lebron XVI SB

詹姆士在2015年和Nike簽訂一紙終生契約,據傳價碼是10億天價,以他專屬鞋款的熱賣程度,再加上轉戰湖人的效應加持,應該很快就能超越這個價錢了。

Michael Jordan,Jordan,1.3億美金

CHARLOTTE, NORTH CAROLINA - FEBRUARY 17: Michael Jordan, owner of the Charlotte Hornets, takes part in a ceremony honoring the 2020 NBA All-Star game during a break in play as Team LeBron take on Team Giannis in the fourth quarter during the NBA All-Star game as part of the 2019 NBA All-Star Weekend at Spectrum Center on February 17, 2019 in Charlotte, North Carolina. Team LeBron won 178-164. NOTE TO USER: User expressly acknowledges and agrees that, by downloading and/or using this photograph, user is consenting to the terms and conditions of the Getty Images License Agreement. (Photo by Streeter Lecka/Getty Images)
CHARLOTTE, NORTH CAROLINA - FEBRUARY 17: Michael Jordan, owner of the Charlotte Hornets, takes part in a ceremony honoring the 2020 NBA All-Star game during a break in play as Team LeBron take on Team Giannis in the fourth quarter during the NBA All-Star game as part of the 2019 NBA All-Star Weekend at Spectrum Center on February 17, 2019 in Charlotte, North Carolina. Team LeBron won 178-164. NOTE TO USER: User expressly acknowledges and agrees that, by downloading and/or using this photograph, user is consenting to the terms and conditions of the Getty Images License Agreement. (Photo by Streeter Lecka/Getty Images)


Nike Air Jordan 33代 SE PF
Nike Air Jordan 33代 SE PF

喬丹和Nike的合作關係得追溯至1984年,當時剛從北卡大學畢業的他,得到一紙5年50萬美金的合約,誰也料想不到,喬丹後來會幫助Nike成為全球最頂尖的球鞋品牌之一,而喬丹鞋在去年秋天已經推出第33代,歷代鞋款的搶手程度沒有最狂,只有更狂!

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